What Can Oprah Do For Kindle?
0Seriously. What can Oprah do for Kindle? Simple. Just endorse the heck out of the device. Now, I admit that I have never watched Oprah (except the time John Stewart showed Tom Cruise’s piece on his late night show). But I hear everything she touches just explodes as far as sales and adoption rate. Well, one would think that Amazon should be Oprah (paying her a lot of money) to endorse Kindle, right?
It’s actually happening already. Amazon is teasing its customers with a new video titled Oprah’s favorite gadget. Unless Amazon is dropping the ball big time, Oprah’s favorite gadget is the Kindle. If I were Amazon, I would’ve talked to Oprah sooner. Heck, I would’ve even gone to Barack Obama to endorse Kindle.
Now, I am a bit biased her, but Amazon Kindle will need mass adoption to continue. Amazon is currently struggling financially, and Kindle has been anything but a gamble for them. So, I hope this Oprah things woks out for them. Now here is the big problem: most folks are scared to spend money and they may not be ready to part ways with $350 of their hard earned money.