Amazon Introduces Device Targeting for Kindle Fire Developers
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The Kindle Fire HD is a pretty decent tablet. But it is going to be even better with more apps. Many users have been complaining about not having enough apps available in the Amazon Appstore. But that could change over time. Amazon has now introduced a new feature called Device Targeting that lets app makers offer APKs for specific devices without confusing customers in the process. Amazon had this to say about its Device Targeting feature:
Amazon’s Device Targeting feature provides several benefits for your mobile apps:
- Better search relevancy for your app: Instead of having multiple apps for a similar title, your reviews, page views, downloads are consolidated to a single app—pushing your app up in search and relevancy rankings.
- Reduced customer confusion: Customers won’t be confused by multiple device-specific versions of your app.
- Device specific feature optimization: Tailor your APK for screen size and density, OpenGL compression format, and API version.
With this feature, developers won’t have to offer multiple apps for a similar title. This will also reduce customer confusion. Best of all, developers will now be able to optimize their apps for specific screen size and density in a more productive fashion. The steps to implement Device Targeting have been discussed on Amazon’s Appstore blog.
