Why Amazon Needs To Add Kindle Share!

Before I start talking about Kindle Share, I need to be clear that such service does not exist today. It may in the near future as Amazon plans the release of Kindle 2.0, but so far we have not heard any rumors about this future being included in the near future. But a feature like Zune music share seems to be such a good fit for Kindle. I have read numerous books on my Kindle, and there have been numerous instances when I have wanted to share what I was reading with a colleague or friend on their Kindles, but that is not easily possible at this point. I don’t know about you but Kindle would be even more addictive if you could use it as a viral device. I would assume that Amazon can even increase their sales through Kindle store with this feature.

The main challange for implementing such feature is having a connected device (which Kindle certainly is). So if Microsoft can pull it off with Zune, there should be no problem for Amazon pulling that off for Kindle. Maybe they are working on it for Kindle 3.0 or maybe it is already planned for Kindle 2.0. Regardless, this is an area that Amazon needs to address to achieve iPod level success with the Kindle product line.